For those waiting for part 4 of the Malawian media consumption saga, I promise itâ€™s coming. In the meantime, though, I wanted to write about the 2008 Disney and International Radio and Television Society Foundationâ€™s Digital Media Summit in Burbank, CA. This was a three day event that I attended last week. In this post, Iâ€™ll set the thing up and give some data about Disneyâ€™s online Full Episode Player. In the next, Iâ€™ll list some random things overheard, and Iâ€™ll yabber on about the hazy line between promotion and creativity.
Granted, at times I felt like I was in a cult indoctrination program, with some insisting that Disney was the only true source for all that is good on this planet. However, it was also a fantastic opportunity if not to see behind the curtain, at least to be allowed into the front row, where peeks behind the curtain were possible. I met some tremendously helpful individuals whose brains I picked with joy. I finally got on a TV set (take that, Bob Rehak! Sorry to anyone not at MITâ€™s MiT5 conference: an inside joke there). I got a bunch of data. I saw some cool new tech toys. I met Damon Lindelof and got an Apollo candybar t-shirt. I got fed well. I got to hang out with Jenn Holt and Kevin Sandler. And as much as cynical Jonathan could gripe, Iâ€™m very thankful for the experience, and applaud Disney and IRTS for shelling out the time and money to produce the thing.
More after the fold â€¦